The Sounding Board

September 12 , 2013 / TheMach1Group /

Crisis Management/Public Affairs Experts Launch Strategic Communications Firm in Nation’s Fastest Growing City

The MACH 1 Group Will Serve Clients in the Areas of Health & Wellness, Philanthropy, Social Good and Education in the For-Profit & Non-Profit Sectors. AUSTIN, TX–(Marketwired – Sep 12, 2013) – Today, award-winning crisis management and public affairs experts Rae Bazzarre and Katherine McLane announced the launch of their

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August 16 , 2013 / TheMach1Group /

The Media’s Subjective Portrayal of the LIVESTRONG Foundation

This has been a year full of challenges for the LIVESTRONG Foundation, to be sure, but the recent press narrative surrounding the Foundation has me thinking of the old Mark Twain quote: “The reports of my death have been greatly exaggerated.” The Foundation has in fact notched many successes this

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August 1 , 2013 / TheMach1Group /

Newsmaker: Katherine McLane, Livestrong

After being rocked by a leadership scandal, Livestrong’s VP, comms and external affairs, is redefining the charity’s message to show it is ‘Still Strong’ without its founder. The yellow wristband was the enduring symbol of the Lance Armstrong Foundation, the charity founded by cyclist and cancer survivor Lance Armstrong. Worldwide

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April 23 , 2013 / TheMach1Group /

A Unique Playbook for Crisis

The LIVESTRONG Foundation’s 100 team members hardly expected to see Lance Armstrong scant hours before his much-publicized sit-down with Oprah Winfrey in January. Some had expected never to see him again, given his resignation from the cancer non-profit’s board in the fall of 2012. But as the social workers, health

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