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Smart companies get ahead of the curve – whether it’s a crisis, launching a new endeavor, or promoting a strong message – with highly trained spokespeople. As former press secretaries, communications directors, and campaign flaks, media training is one of our specialties, and over the next few months, we’re going to share what we’ve learned over the years.

No one takes the field without a game plan, right? Nailing interviews and telling a compelling story requires preparation and practice, too. And though interviews can be stressful, with the right training, your spokespeople can become your greatest secret weapon.

Mach 1 Group shares its experience in customized media training sessions that include:

  • Interview prep
  • Developing key messages
  • What reporters are looking for
  • Interview techniques
  • Virtual Interviews
  • Interview Do’s and Don’ts

Let’s have a conversation about how prepared your organization is for the spotlight!

Katherine McLane

Author Katherine McLane

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