Developing Key Messages: What is a message?
Think back to the last conversation you had. How much of what was said do
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Interview Preparation: Zoom Interviews
The past 18 months altered most aspects of our daily life. While in-person meetings are
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Interview Preparation: Camera Ready
More than 80 percent of all communication is non-verbal. This means how you dress and
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Interview Preparation: Practice
It takes time to get comfortable with developing messages, reducing them to a few well-spoken
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Is this โoff the record?โ
Interview Preparation: Tactics for Sharing Information Youโve seen it in a million tv shows: Someone
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Interview Preparation: Before They Ask Questions, Hereโs What YOU Should Ask
When asked, โWanna play a game,โ your response has to be, โWhat are we playing,โ
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Before the interview, know your reporter
Interviews are full of unknowns, which can be anxiety-inducing. In most cases, you will not
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Woman to Watch: Katherine Mclane – Austin Woman’s Magazine
Katherine McLane is the founder and CEO of the Mach 1 Group, an award-winning Austin-based
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Media Training: Your Key to a Great Interview
Smart companies get ahead of the curve โ whether itโs a crisis, launching a new
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Crisis Levels
When preparing for a crisis, itโs essential to imagine potential scenarios and how they might
Forming a Crisis Communications Committee
Crisis communication is the art of planning ahead. One of the most effective ways to
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