So, you messed up…Now what?
We’ve seen it time and time again: a public figure caught in a scandal of
Combatting Viral Lies
The power of social media allows anyone, anywhere, to spread information easily and potentially go
What is Truly “Newsworthy”?
If you’re the President of the United States, you could spill your coffee and make
Are Press Releases Effective During Session?
Are Press Releases Effective During Session? There is one tried-and-true communications method that has stood
11 Elements of a Successful Public Relations Campaign
As the world becomes increasingly connected through social media, cell phones and news, the need
Advocating With Influencers
The rise of social media transformed influencer marketing from celebrity endorsements (think: Beyonce and Pepsi)
How to Communicate Effectively: The Power of Three
A rule of thumb for effective communication is to never have more than three key
Texas’ Failure to Communicate
At 2:16 a.m. on Monday, February 15, 2021, millions of residents received the following text
Ellen: What Went Wrong from a Public Relations Expert
One downfall many of us didn’t expect to see in 2020 was Ellen DeGeneres. DeGeneres
From Germany To Running Her Own Business, How This Public Affairs Pro Followed Her Gut
Growing up in Europe during the Cold War, the now-40-something Katherine McLane said her family
Katherine McLane discusses Amazon HQ2 coming to Texas
Katherine McLane discusses Amazon HQ2 coming to Texas.
The Impact of the #MeToo Movement
Katherine McLane goes on Spectrum News Austin’s Capital Tonight with Karina Kling to discuss the