Is this ‘off the record?’
Interview Preparation: Tactics for Sharing Information You’ve seen it in a million tv shows: Someone […]
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The Mach 1 Group Grows Team on Heels of Legislative Session Successes
Award-winning, Austin-based public affairs and crisis communications firm adds new Senior Strategiest AUSTIN – Award-winning
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Interview Preparation: Before They Ask Questions, Here’s What YOU Should Ask
When asked, “Wanna play a game,” your response has to be, “What are we playing,”
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Before the interview, know your reporter
Interviews are full of unknowns, which can be anxiety-inducing. In most cases, you will not
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Woman to Watch: Katherine Mclane – Austin Woman’s Magazine
Katherine McLane is the founder and CEO of the Mach 1 Group, an award-winning Austin-based
Woman to Watch: Katherine Mclane – Austin Woman’s Magazine Read More »
Media Training: Your Key to a Great Interview
Smart companies get ahead of the curve – whether it’s a crisis, launching a new
Media Training: Your Key to a Great Interview Read More »
Crisis Levels
When preparing for a crisis, it’s essential to imagine potential scenarios and how they might
Forming a Crisis Communications Committee
Crisis communication is the art of planning ahead. One of the most effective ways to
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Risk Factors During a Crisis
It’s not the crisis that determines your reputation but how you respond to the situation.
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Implementing an Effective Crisis Communications Plan
Every organization faces the risk of a crisis. Winter Storm Uri rocked many Texas organizations
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Texas’ Communications Crisis
Last month, Texas faced an unprecedented large-scale crisis. During a natural disaster and state of
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Texas’ Failure to Communicate
At 2:16 a.m. on Monday, February 15, 2021, millions of residents received the following text
Texas’ Failure to Communicate Read More »